Solutions

MERCHANT NAME AND LOGO

Accurate MerchantName and Logo

Eliminate transaction anxiety and create a clean digital banking interface by replacing all-caps transaction descriptions with clear merchant names and high-quality logos.

Benefits ofAccurate Merchant Name and Logo

For the customer:

Enhanced UX Transparency

Eliminate the friction of cryptic payments. By mapping raw data to verified merchant name and logo, users gain immediate clarity on their spending history, reducing transaction anxiety.

Trust through visual verification

Familiar brand assets act as a security layer. When users recognise a merchant instantly via their logo, it validates the transaction, reducing false-positive fraud suspicions and increasing platform stickiness.

For the bank:

Significant Reduction in Dispute Volume

Unrecognised payment data drives costly support tickets. By providing clear transaction recall through standardised naming, banks proactively deflect disputes and chargebacks right at the source.

Operational Scalability

Optimising the data layer reduces the burden on customer service teams. Fewer inquiries regarding unidentified charges allow resources to be reallocated from manual support to strategic engineering goals.

Featured · Success stories

Nationwide: Decrease in transaction-related queries by 30%

UK-based Nationwide Building Society , the world’s largest building society, has implemented Snowdrop’s Transaction Enrichment API to enhance its mobile banking app.

Ana Cantero